Introduction
In the ever-evolving realm of Salesforce solutions for nonprofits, the introduction of Nonprofit Cloud has sparked significant curiosity among organizations using the well-established Nonprofit Success Pack (NPSP). This blog aims to provide an in-depth comparison between NPSP and Nonprofit Cloud, helping organizations navigate the decision-making process of whether to stick with the tried-and-true NPSP or make the leap to the innovative Nonprofit Cloud.
Understanding Salesforce Nonprofit Cloud
Salesforce Nonprofit Cloud is the latest addition to Salesforce’s suite of solutions tailored explicitly for nonprofit organizations. Built on the robust Salesforce platform, Nonprofit Cloud is equipped with features designed to address the unique needs of nonprofits, including donor relationship management, program tracking, fundraising campaigns, and outcomes measurement. Advanced analytics capabilities are also integrated to empower organizations to monitor and measure their impact effectively.
Key Features of Nonprofit Cloud
1. Omnistudio
Omnistudio, a powerful tool for creating digital-first experiences, stands out as a notable feature. With its click-and-drag UI, nonprofits can design dynamic user experiences for tasks like volunteer onboarding, partner engagement, and event registration.
2. Life Events and Milestones
Adapted from other industry solutions like Financial Services Cloud, Life Events and Milestones offer a clever way to track significant milestones in constituents’ lives, deepening the connection between nonprofits and their supporters.
3. Accounting Subledger
The Accounting Subledger is a game-changer in financial management, streamlining the accounting process and providing better visibility into an organization’s financial data. It seamlessly integrates with popular accounting systems such as Blackbaud Financial Edge, Sage Intacct, Quickbooks, and more.
What Sets Nonprofit Cloud Apart?
As a core product, Nonprofit Cloud leverages Industries Common Components, extending its functionality and automatically integrating with Salesforce core languages. This integration allows Salesforce.org to tap into a broader range of Salesforce.com’s capabilities without selling each component separately.
Nonprofit Cloud Highlights
1. Enhanced Features
Nonprofit Cloud offers a plethora of powerful features covering contacts and account management, program and service tracking, participant profiles, assessments, and automations.
2. Person Accounts Flexibility
Unlike NPSP, Nonprofit Cloud introduces flexibility with Person Accounts, making householding optional. This enables tracking various types of relationships, including traditional households, timebound relationships (e.g., an employee of an organization), and more.
3. Holistic Approach
Nonprofit Cloud combines all necessary components into a single solution. This approach simplifies the implementation process and ensures that organizations have access to a comprehensive suite of tools without the need to purchase each component separately.
Migration Considerations
The decision to migrate from NPSP to Nonprofit Cloud involves careful consideration, especially for different profiles of organizations.
1. Current NPSP Customers
Existing NPSP customers might find stability and continuity by sticking with NPSP. Address management and customizable roll-ups are currently not available in Nonprofit Cloud, and organizations utilizing Volunteers 4 Salesforce (V4S) might face uncertainties regarding compatibility.
2. Current Salesforce Customers (Not Using NPSP)
For organizations already using Salesforce but not NPSP, the decision depends on factors such as functionality gains, cost analysis, and the strategic fit of Nonprofit Cloud.
3. Net New to Salesforce
New organizations entering the Salesforce ecosystem must assess their needs and timelines. While Nonprofit Cloud provides robust program management capabilities, features like Fundraising Management and Outcomes Measurement will be available in October 2023.
3 Reasons to Consider Switching to Nonprofit Cloud
1. Core Product Status
Nonprofit Cloud being a core product on the Salesforce platform ensures continued investments and updates, making it a forward-looking choice for organizations seeking long-term growth.
2. Access to More Tools
With its Industry Cloud status, Nonprofit Cloud provides access to additional tools like OmniStudio, Actionable Relationship Center (ARC), and Identity Verification, enhancing user experiences and relationship management.
3. Long-term Scalability
Nonprofit Cloud is designed to support organizations’ growing and changing needs, providing scalable solutions for project management, staff oversight, and sustainable funding.
Conclusion
In conclusion, the decision to migrate from NPSP to Nonprofit Cloud is nuanced and depends on the specific needs and circumstances of each organization. Nonprofit Cloud’s enhanced features, flexibility, and core product status make it an attractive option for nonprofits seeking a holistic and future-proof solution. However, careful evaluation and consideration of migration challenges are crucial to ensure a seamless transition.